
Our Team
Our experienced team is ready to commercialize your products and make your business successful in the Middle East.

CEO and Managing Director
Peter Mousa
15+ years of Med-Tech experience, with a focus on export and business development across haematology, immunology, women’s health, and oncology. He is results-driven and goal-oriented. He consistently delivers measurable growth by building strong client relationships and identifying new market opportunities.

General Manager
Sameh Zaki
40+ years of experience across leadership, sales and marketing, logistics, and market research. Known for his entrepreneurial drive, he promotes transparency, fosters integrity, and leads with innovation and vision.

Market Access Director
Tarek Samir
20+ years of experience in the pharmaceutical and medical industry, he is driven by innovation and a commitment to delivering strategic impact. He identifies emerging opportunities, optimize processes, and lead initiatives that drive growth and improve business outcomes.

Marketing Director
Ekaterina Edrenkina
+15 years of experience in sales and marketing, results-driven for building impactful strategies that drive growth, enhance brand visibility, and increase market share. Blending creative vision with data-driven decision-making, leading successful campaigns across diverse industries, with proven track record of delivering measurable tangible results.
